Communication skills simply do not refer to the way in which we communicate with another person. It encompasses many other things - the way in which we respond to the person we are speaking, body gestures including the facial ones, pitch and tone of our voice and a lot of other things. And the importance of communication skills is not just limited to the management world, since effective communication skills are now required in each and every aspect of our life. However, in this article we will discuss the importance of communication skills in two areas namely business and relationships.
First, let us concentrate on the importance of communication in business. We can measure the importance of communication skills in the business sector when we take a look at job advertisements. There is little chance that you will come across an advertisement which does not mention that candidates should have good communication skills. Perhaps this is the only criteria which creates a positive impact when a person goes for a job interview. This is because technical qualifications are likely to be more or less the same for the candidates.