RBMW Hidden World

Augmented Reality Scavenger Hunt to Explore Red Bull Experiences

AUGMENTED REALITY SCAVENGER HUNT ACROSS RED BULL’S EXPERIENCES AT THE SWISS MUSEUM OF TRANSPORT

With the Hidden World app, you discover virtual experiences across all the Red Bull Media World exhibitions at the Swiss Museum of Transport. By following a rocket across the Augmented Reality Space, discovering treasures or solving puzzles about contents of the museum you progress in the game.

Kids and adults can do the Augmented Reality Scavenger Hunt alone or in a team (4 people max.). The scavenger hunt is free of charge – however, you need the museum ticket to visit Red Bull Media World.

Visit Red Bull Media World at the Swiss Museum of Transport in Lucerne – exciting experiences are waiting for you!

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CHALLENGE

The Red Bull Flugtag props were stolen. Help us win them back by finding augmented reality clues in your smartphone and solving puzzles and games. After successfully finishing all the stages, you build the Red Bull Flugtag ramp, choose your favorite flying object as well as the landing site and you film your very own Flugtag action video.

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GAMEPLAY

- After the introduction, the game starts with the overview map and the search for the lost QR codes.

- The interactive points of the game (QR codes) are spread throughout different Red Bull experiences in the museum.

- By using the smartphone as a lens, different symbols across the museum are made alive.

- By following a rocket across the Augmented Reality Space, discovering treasures or solving puzzles about contents of the museum you progress in the game.

- The QR codes that are found and the challenges, which are met successfully are marked as “finished” on the map.

- The QR codes, that are more difficult to find unlock rare items and further stages.

- After you have found all the QR codes, you go back to the start/finish pillar in the Red Bull Media World and virtually build your Red Bull Flugtag ramp in the app.

- With the found vehicles and items you can now create your own Flugtag action video and, if you wish to do so, share it on the screen with all the other museum visitors.