pureFarming

“pureFarming” is a powerful, easy to use, cloud-based livestock tracing and management system. The pureFarming android application brings data access directly into the yards. Connection to EID readers and weigh-scales (via Bluetooth) in the field, makes data collection simple and available in real-time. Data is synchronised into the central pureFarming database when mobile or Wi-Fi coverage becomes available to your app (phone / tablet).

The pureFarming app allows you to recognise at a glance an animal's performance as its tag is read, giving you feedback that supports decision making on the job.

A full suite of on-farm events captures information on both mobs and EID-Tagged animals including:

• Movements and treatment recording for traceability and farm assurance;

• Recording of weights that provides mob data analysis and calculations building a visualisation of weight gain over time;

• Capture of condition score and pregnancy scans for individual animals;

• Full NAIT integration avoiding double-entry of data for cattle and deer.