Product Management 101

Learn to be an excellent product manager - from market intelligence & strategy.

Product Management 101 is an overview of the work of product management - from market intelligence and strategy to new product development.

The course has been designed for product managers with 0-5 years of experience, and through a series of lectures we will share industry best practices that span the spectrum of product management work. We will follow this later with Product Management 102, which will focus on lifecycle management, i.e. managing an in-market product or service.

*WHAT YOU WILL LEARN*

✔ Strategic role of product management

✔ Market analysis

✔ Customer analysis

✔ Competitive analysis

✔ Strategy development

✔ Roadmapping

✔ New product development

✔ Launch

✔ Course wrap-up

*FEATURES*

• Lifetime access to 9 lectures and 8 quizzes

• A community of 1300+ students learning together!

• Watch courses on the go: video lectures, audio lectures, presentations, articles and anything inside your course.

• Watch courses in offline: Save courses for offline viewing so you can watch them while you're on a plane or subway!

* WHAT PEOPLE ARE SAYING ABOUT THIS COURSE*

"This is a fantastic course for learning, reviewing, and applying structure to the product management in your office or classroom activities. I learned a great deal. Todd is an articulate educator whose experience backs a refined, gradual learning process. "

-(Danny Rehr ) ★★★★★

"This course provides basic concepts to use for successful planning and launching products/services in any business. "

-(Beth Smith ) ★★★★★

"Well structured, easy to understand, with examples... Just great! "

-(Hany Veliskova ) ★★★★★

Instructed By : Kevolve Product Management | Product management training, consulting and coaching

Kevolve Product Management provides training, consulting and coaching for product managers. Kevolve is led by Todd Birzer, who has 20+ years of product management experience - on the ground as a product manager, and with industry-leading companies as a consultant.

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