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Broadcast instant updates in group of unlimited people.
The message directly lands in the user's mobile with a notification.
If you are admin for large groups, then Knownly is the best available solution for you.
Users can receive updates from group of their interests i.e. food & beverages, travel, entertainment, academics, organizational, political etc.
The following solutions can't help you because:
1. Twitter: tweet gets lost in feed, and its public
2. Email: costs money, need to manage huge email id lists, can be marked as spam, has very low open rate
3. SMS: costs money, DND by user, TRAI regulations
Give Knownly a try today, it would definitely reduce your headache of sending updates to large groups.