EY Performance

سوف تجد خليطا من النصائح العملية للأعمال التجارية والبحوث الأكاديمية التطبيقية

Performance journal contains a mix of practical business advice and applied academic research. All the articles and case studies look at ways in which businesses can spur innovation and position themselves for long-term success.

Performance is interested not just in the “what” but also the “how,” from how companies capitalize on the potential of social media to how the public sector can run services more cost-effectively.

Some examples of topics covered in previous editions include:

• How more and more businesses are applying game-like features to their administrative processes and staff motivation strategies

• How online collaborative communities are impacting business innovation and organization

• How building global efficient supply chains is key to responding to the global financial crisis

• How reporting can play a fundamental part in the movement toward improved business intelligence and knowledge management

Performance is the quarterly business journal from Ernst & Young’s Global Business Performance Think Tank (GBPT). Launched in 2008, the journal is now read by leading business executives and academics around the world. The journal is translated into French, German, Portuguese, Russian, Chinese, Japanese and Arabic, with content tailored to local markets.

If you would like to contribute an article to Performance, you can contact a member of the GBPT by visiting www.ey.com/performance or by emailing performance@de.ey.com